RCMX // Case study: Online Clothing Store, 20 years in the market

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Case Study

About company

Online Clothing Store, 20 years in the market

Countries

Website traffic

>3m unique users per month

Problem

Low conversion to purchase on the second and subsequent pages of the catalog.

Solution

To help move excess inventory, we added the product recommendations widget by Recommendix to the second and subsequent pages of the catalog to provide more targeted suggestions to visitors on what they were looking for.

We decided to use Recommendix to increase conversions on our catalog pages and personalize the site. The plan has been successfully implemented, and we are observing a steady growth in metrics.

Our future plans include utilizing more features of the platform, particularly working with out-of-stock products and implementing a widget on the main page. We appreciate the timely assistance and expertise provided by our colleagues at Recommendix.

Andrew S.

Marketing lead

Result

+46%

The number of completed orders from page two

+87%

The number of completed orders from page five

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